ChatGPT answers what you ask. NetNav checks your real site, your rankings and your rivals, and raises what you didn’t know to ask.
Grouped the way NetNav works: watch, decide, do and prove. Where the other option does more, we say so.
| At a glance | ChatGPT | NetNav |
|---|---|---|
| Built for | Answering questions and writing | Watching and improving your digital presence |
| Its job | Answers what you ask, from what you paste in | Checks your site and rivals, decides what matters, fixes what it can |
| Knows your site | Only what you give it | Scanned: up to 200 pages (1,000 on Business), and your rivals |
| WatchWhat it checks and keeps an eye on | ||
| Checks your real site | Partly: Only what you paste in | Yes: 200+ checks on up to 200 pages (1,000 on Business) |
| Watches between conversations | No: Only when you ask | Yes: Your site every 5 minutes |
| Knows who you compete with | Partly: If you tell it | Yes: Found from live Google results |
| Whether AI answers recommend you | Partly: Ask it, one question at a time | Yes: The questions buyers ask, every week |
| DecideWhether it tells you what matters | ||
| Tells you what to do first, and why | Partly: If you ask the right question | Yes: A short plan, every week |
| DoWho makes the changes | ||
| Makes the change on your site | No: You copy and paste | Yes: On WordPress, with HubSpot in beta |
| Writes for you | Yes: Posts, emails, pages and ideas | Partly: Titles, descriptions and answers, from facts on your site |
| ProveWhether you can show it worked | ||
| Shows what changed after each fix | No: Not included | Yes: From your own Google data |
We would rather you choose the right tool than the wrong one. These are ChatGPT’s real strengths, and where NetNav goes further.
They are good at different things. Draft with ChatGPT if you like, and let NetNav tell you what is worth doing, and whether it worked.
Every NetNav plan includes all ten agents and all 200+ checks. You pay for how much it does for you.
It can comment on what you paste in. It can’t check every page of your live site, watch it between conversations, or compare you with the firms that beat you in Google.
Yes, to read your pages and write suggestions. Every finding is checked on your live site, and suggested text only uses facts already on it.
Yes. NetNav asks ChatGPT, Gemini and Google’s AI the questions your buyers ask, and shows who they name, and why.
Yes. Draft with ChatGPT if you like. NetNav tells you what is worth doing, and checks whether it worked.
Checked October 2026, and every quarter after. Prices are approximate, in pounds. ChatGPT is a trademark of OpenAI. NetNav isn’t affiliated with OpenAI. Spotted something out of date? Tell us.