Competitor Analysis

Know What They're Doing.
Know Where You Can Win.

Smith & Co just dropped from #3 to #12 for "accountant Bristol." Their page hasn't been updated in 8 months. That's not just data — that's your chance. NetNav tracks your competitors' every move and turns their weaknesses into your opportunities.

Competitor Analysis dashboard

Side by Side. No Guessing.

During your audit, NetNav scans your competitors alongside your site — same metrics, same standards, same depth. You see exactly where you're ahead, where you're behind, and by how much.

  • Domain authority comparison — visual bar chart, you vs them
  • Organic keyword count — how many terms you each rank for
  • Estimated organic traffic — who's getting more visitors from search
  • Backlink profiles — where their authority comes from
  • Content depth comparison — word counts, topic coverage, freshness
Competitor Analysis — Side by Side. No Guessing.
Competitor Analysis — Every Keyword. Who's Winning.

Every Keyword. Who's Winning. Where You Can Overtake.

NetNav tracks every keyword you and your competitors rank for and categorises them: keywords you're winning, keywords you're losing, and keyword gaps — terms they rank for that you don't target at all. Each gap is a potential opportunity logged in your blueprint.

  • Keywords where you're winning — protect these positions
  • Keywords where you're losing — specific tasks to close the gap
  • Keyword gaps — terms they rank for that you're not even targeting
  • Volume and difficulty for each keyword so you can prioritise

They Drop. You Move. Automatically.

NetNav doesn't just compare once. It monitors competitor rankings continuously. When a competitor drops for a keyword you're targeting, we flag it as an opportunity. When they publish a new page targeting your terms, we alert you. When they gain backlinks you don't have, we show you where from.

Weekly
Competitor checks
Instant
Ranking alerts
Automatic
Opportunities created

Every Competitor Insight Becomes a Task You Can Act On.

Knowing your competitor outranks you isn't useful alone. NetNav tells you why they're ranking, what you'd need to do to overtake them, and adds it to your blueprint as a guided task. Accept it or dismiss it — but you'll never miss a window of opportunity.

See It In Action.

Enter your website and get your personalised blueprint in 20 minutes.

Takes 30 seconds. No credit card required.