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What Is AI Share of Voice?
AI Visibility
Quick Answer
AI share of voice is the proportion of AI-generated mentions in a category that go to a specific business, compared to its competitors.
Vs. Mention Rate
Mention rate measures how often you show up at all. Share of voice measures how you compare to competitors within that same set of mentions — you can have a decent mention rate and still a poor share of voice if competitors are mentioned far more often.
Frequently Asked Questions
Why track both?
Mention rate tells you if you're visible at all. Share of voice tells you if you're winning or losing the category — they answer different questions.